Congrats to UConnect CEO and Fine Point client Matt Howard on being the subject of a Wisconsin State Journal executive Q&A feature this week!
Highlights from the article, which you can find in full here:
Howard, one of three co-founders and CEO of UConnect, also has the entire country to work with and is rapidly expanding the food ordering company he founded in 2010 ….
… [Howard:] With a software company, a lot of your expense comes for the employees. So a lot of it will go into that and getting our name out there, building our brand. We’ve done a really great job here in Madison. A lot of people know BadgerBites but if we can repeat the success of BadgerBites in all of our cities, we’ll have a very good company …
… [Howard:] We want to use that money to really spark interest on these campuses and run really good specials. We want to help the restaurants by subsidizing the specials to attract more customers. That’s how you really get users. We’ve had days in Madison where we’ve gained 500 customers in one day.
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